Re: Gilchrist A3
This type of advertisement is what professionals in marketing call...GENIOUS.
Twenty-five general forum posts on the subject all generated by a photo in a classified ad and even the folks who didn't think they were looking now went there and know about it. There have been collateral comments generated by those confirming authenticity and desirability. There has been uniqueness established in a genre where that is worshiped as this will forever be the "Bathroom Gilchrist".
At the same time, anyone truly in the market for a "economocal" Gil will have a heightened awareness of its availability and wont likely be put off a bit.
Creating the buzz was a great idea.
No matter where I go, there I am...Unless I'm running a little late.
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Originally Posted by Jim Garber
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